My social media strategy will be centered around getting the access of professionals to the amateurs. What this means is I want to implement through social media ways for college students and high school students access to professionals in their interested field of future employment. Also to enhance user interaction between people and their favorite athletes, specifically for this paper NASCAR and alternative sports will be examined. The reason for the student-professional connection is because I have found it hard in the past to see what day to day activities are actually included in careers I have been interested in. For the connection between athletes, idols, heroes, and their fan base has become an interest because I see the money making potential in a deeper sense of connection between people and athletes. This strategy will include using social media as a base and then expanding it to become a real source of professional information. Included will be the benefits of information and connectivity with future employees, clients, and consumers.
Media Strategy
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